Advertising Sales Agents
SOC 41-3011 · 2024-2034
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or Internet establishments or public spaces.
How the U.S. Department of Labor describes this work. Published in English only.
Shrinking -4.9%
California projects this job will shrink over the next ten years. Fewer openings may mean a harder search.
What California expects of this job
- Typical pay in California
- $81,092per year
- Projected openings
- 9,540
- Projected change
- -4.9%
- Usually needs
- High school diploma or equivalent
Skills this work uses most
O*NET, the U.S. Department of Labor's occupation database, rates how important each of these is to this work, and they are listed in that order, most important first. The ratings themselves are not shown, because the data carries the number without the scale it was measured on. The names are as published, in English.
- Speaking
- Persuasion
- Social Perceptiveness
- Service Orientation
- Negotiation
- Active Listening
Pay by region
| Region | Typical pay in California | Projected openings |
|---|---|---|
| San Jose-Sunnyvale-Santa Clara MSA (San Benito and Santa Clara Counties) | $97,681 | 350 |
| San Francisco-San Mateo-Redwood City MD (San Francisco and San Mateo Counties) | $78,392 | 870 |
| San Diego-Chula Vista-Carlsbad MSA (San Diego County) | $68,314 | 700 |
| Los Angeles-Long Beach-Glendale MD (Los Angeles County) | $66,460 | 3,570 |
| Oakland-Fremont-Berkeley MD (Alameda and Contra Costa Counties) | $64,953 | 350 |
| Sacramento-Roseville-Folsom MSA (El Dorado, Placer, Sacramento, and Yolo Counties) | $64,398 | 200 |
| San Luis Obispo-Paso Robles MSA (San Luis Obispo County) | $62,026 | 60 |
| Oxnard-Thousand Oaks-Ventura MSA (Ventura County) | $60,972 | 90 |
| Santa Rosa-Petaluma MSA (Sonoma County) | $59,531 | 60 |
| North Valley-Northern Mountains Region (Colusa, Glenn, Lassen, Modoc, Nevada, Plumas, Sierra, Siskiyou, Tehama, and Trinity Counties) | $59,408 | 30 |
| San Rafael MD (Marin County) | $58,674 | 80 |
| Anaheim-Santa Ana-Irvine MD (Orange County) | $57,896 | 820 |
| Santa Maria-Santa Barbara MSA (Santa Barbara County) | $55,369 | 80 |
| Chico MSA (Butte County) | $49,653 | 40 |
| Bakersfield-Delano MSA (Kern County) | $48,355 | 100 |
| Riverside-San Bernardino-Ontario MSA (Riverside and San Bernardino Counties) | $46,575 | 400 |
| Fresno MSA (Fresno and Madera Counties) | $39,438 | 180 |
| Stockton-Lodi MSA (San Joaquin County) | $39,377 | 50 |
What the pay actually ranges across
- The lowest-paid tenth earn under
- $42,645
- A quarter earn under
- $56,520
- Half earn under
- $81,092
- Three quarters earn under
- $105,614
- The highest-paid tenth earn over
- $158,562
A median is one point. These are the federal Bureau of Labor Statistics' 2026 figures for California, and they say how far apart the people doing this job actually are. Read them as the spread across everyone already in the work — not as a starting wage and not as a promise about where anyone lands.
Similar work
O*NET, the U.S. Department of Labor's occupation database, names these as occupations involving work similar to this one — its own reading of the job, not a grouping by code. They keep O*NET's order, and only those California publishes a projection for are shown.
| Occupation | Typical pay in California | Projected openings | Projected change |
|---|---|---|---|
| Advertising and Promotions Managers | $170,036 | 3,210 | +2.6% |
| Marketing Managers | $196,868 | 49,260 | +8.1% |
| Market Research Analysts and Marketing Specialists | $96,289 | 122,600 | +9.4% |
| Sales Managers | $137,173 | 88,500 | +2.9% |
| Public Relations Specialists | $87,410 | 31,480 | +8.2% |
| Telemarketers | $46,419 | 3,850 | -22.5% |